ABOUT

During the COVID-19 lockdown, Jacqueline, better known as “Jaja,” was quarantining with her parents and sister. In order to keep herself busy she created a Covid Cleaning Project for her parent’s home. Each day she tackled a room and within a month the house was completely organized using what would later be known as The Jaja Effect. It wasn’t until this project that Jaja learned how much joy organizing people’s spaces brought her. The Jaja Effect came into fruition just a few months later.

Jaja aims to bring maintainable organization into all of her client’s homes. Sometimes the trends of organizing on social media make it look close to impossible for the everyday person. Jaja works with her clients to make sure the way she organizes their space is easy to keep up and not overly organized (unless that is what they want!). 

Whether it is a pantry, closet, garage, or even a nursery, Jaja loves working in any space she can get her hands on. Jaja currently resides in Pasadena with her husband Michael and loves organizing each and every corner of their home.